The internally generated Gmail – Google mail – ads is that they present an example of Google using it’s own technology in reverse. Reverse engineering by not only the masters – but those who know the internal rules of how the systems work and do not work. As well more advanced strategies , tools and even testing by the Google masters may be in play. How do they know and how do they not know ?
Are there thresholds ? New mail ? Old mail ? Emails opened more often. Types of emails saved or opened more often?
What of recipients – how often , how often does the person sending the emails change ? How many emails sent , or to whom , how often each ? The questions go on and on no doubt about it.
Yet one must always remember in the analysis – that it is Google and their team involved with Gmail who are setting the stage and following rules
They know . Yet SEO people for the most part are making only intelligent , or hopefully intelligent, educated guesses and then following up on their hunches. Yet change a variable and the results may not be the direct end result of the change in variable. Often results are serendipity masquerading as real direct a to b causal end results.
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In summary it can be said of SEO that Search Engine Optimization is a skill set and technique of reverse engineering.
The workings of the search algorithms be they primarily Google , Yahoo or MSN ( the greatest bulk of search engine traffic) , are kept close to the chest. The amount of money being made in Google adsense or the various pay to click targeted advertising campaigns are very large – indeed staggering amounts of money. Hence the actual rules and workings of these search engines and how they judge sites and assign rankings are top top secrets.
Hence SEO ( Search Engine Optimization ) can be said to overall one of following the market and results of successful sites . What works , why am i ranking , or why am i not – what is the other site doing , or not doing that results in rankings.
Once determined its a game of educated trial and follow through of test. Does it work ? The time frames are not instant. They can be quick or in the case of Google it can take almost forever until the Google “cache” clears or refreshes. If successful great , if not try again.
One major point to emphasize. The search engines and their rules are changing all the time. What was last years greatest find of a technique may of been discovered by Google or one the search engine you are after for better rankings and just not work at all , or have very little effect in the serp (Search engine results) rankings this year. Its a matter of trial , error , testing and flexibility in all.
SEO Trial & Error | Justin McCall – On Thursday last week I made some changes to the PrivateProperty.co.za website to make sure that we are number 1 for the search term property for sale in.
I have made many mistakes with search engine optimization with the … – Alex Jeffreys – Trial and Error With Search Engine Optimization. January 23rd, 2009. Goto comments Leave a comment. Today 23rd January my position in Google with the keyword Alex Jeffreys was 21st. Yesterday it was over 60th place. … And the settings for only the main title, that is shown on top of the web browsers, is changed directly in the the SEO pack plugin. I missed this setting in the SEO pack. This setting is shown in the search engines results as the link. …
Hiring An SEO Constultant – 10 Reasons Why You Should – Search engine optimization, while ever-changing, is not trial and error. The information you find on the internet is not always accurate, and you may take one piece of bad advice and find yourself banned forever. …
12 Things You Really Should Know About SEO – The outcome of these trial and error methods, (lots of both) lays the foundation of our SEO services and the basis for the ongoing growth of traffic to your website and ours. The simple fact of the matter is this: Expertise in any other …
OnSite SEO For Your 7 Dollar Mini Sites – This is especially true for those who have been doing this for years and have accumulated some good knowledge through trial and error. They know some tips really works and some really are just theories and if you want to learn from them …
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