Still more notice , puzzle and admiration of the targeted Adword type ads that Gmail runs in its shadows ( almost silently and unnoticed by most Gmail users. After all Google / Gmail will proudly advise its users -  why delete when Gmail gives you “unlimited space” – that is until a Gmail user finds innovative means to employ this “surplus” or “extra” space that is of course 100 % theirs to use for something more innovative – such as storing programs online ( that was worked in the warnings as a forbidden exercise .  Programs that a user tries to  store in Gmail as an archive are deemed a non storeable virus) or perhaps the user tries to use one of the innovative programs that will use Gmail space as a FTP.  Yet overall one might say why bother when server space is just so cheap and inexpensive anyways.  Still there is always the challenge of it all , and of course the hardly promoted MSN product to use if need be .

What is interesting about the right pane Gmail ads is their targeting in relation to emails sent or received. There seems to be triggers and filters.  Send or receive an email about  autos and guess what auto ads , send or receive an email about computers – computer theme ads , one on jobs and resumes —-

Yet send one dealing with sex or sexualy related matters and guess what .  No ads.  Go figure .

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On with a discussion of Google & Gmails apparent largess when it comes to more than generous allocations and rules concerning email storage space in its Gmail email product.

Google itself is employing sophisticated SEO Search Engine Optimization techniques in practices in the choice and delivery of targeted Adwords ads to its registered Gmail users via their stored email. On top of that the system utilized by Google in this practice is anything but rudimentary.  Indeed this is of great use and demonstrates to the participants and practitioners of SEO , to some degree and to the least the extent of Google’s tools and level of powers and sophistication.  Be forewarned.

The adwords type ads which appear some of the time on the right hand panel of the Gmail email windows change from time  to time , and are anything but generic ads plastered in sequence.

First of all these ads may not even be noticed.  Like background music in a movie they tend to blend in.   Yet when a word or phrase is specifically targeted to a Gmail account user or users – their interest or subconscious mind may be peaked to action.  Alternatively it is no secret in the advertising business and in the psychology of the effect of ads that some of the time its not a direct message but continued and continual repetition again and again – that influences customers and consumers in buying choices and apparent brand loyalties and brand loyalty choice and cultivation.

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